[vc_row][vc_column][vc_column_text] To understand why user onboarding is such an indispensable tool, we need to empathize with the people using our products; we all come from different backgrounds and cultures, we make different assumptions, and we see the world differently. User onboarding helps mitigate these differences by making your product’s learning curve less steep. However, companies […]
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‘Strategy’ Category
Knowing your customers can bring so many different benefits to your business. It can help you tailor your products, and promotions to consumers who are likely to interact with them. In fact, businesses who know their customers, and offer a better experience perform almost 80% better than their less engaged competitors. However, knowing how to […]
In a significant attempt to manage how it moderates content, Twitter has unveiled “Birdwatch”, a pilot program to crowdsource fact-checks to combat misinformation. Birdwatch will allow regular users, called “Birdwatchers,” to identify tweets they think have misinformation and write notes with more information and context, which is similar to Wikipedia, where registered volunteers write, update […]
The world of search engine optimization was born with all sorts of different hacks and shortcuts that many people use in an effort to grow their business. Knowing effective SEO tricks would be incredibly profitable, but unfortunately it’s not that easy This becomes evident as soon as you do a Google search about anything SEO-related, […]
How ready are you and your business for digital transformation? If your answer is ‘not very’, the data shows that you’re not alone. However, if 2020 has shown us anything, it’s that considerable change is not only inevitable, it is currently upon us, whether you are ready or not. While most were still busy drawing […]
A portfolio, for a creative, is the basis of their hard work and soul. It is quite literally the all or nothing of someone’s creative life. In design, your portfolio is more important than your CV or the experience you have. It’s a tool you use to get your foot in the door to make […]